Want fresh insight in your inbox?
We've got free category research and think pieces coming out on a monthly basis. Get involved!
IIEX 2022: A Case Study with RBC - A Brand New Way to Leverage Transactional and Attitudinal Data
The team at Dig worked with RBC's Shane Findlay to build a segmentation with a blended data approach.
Quirk's Chicago 2022: How Dig’s Concept Assess Methodology Helped Kraft Heinz Optimize a Product Pre-Launch
The team at Dig worked with Marat Fleytlikh to test their product concept in an entirely new way, leveraging the Concept Assess methodology.
Loading...
Some of our work
Dig In Episode 44 | Sylvie Pelletier on Strategic Alignment & What Makes a Great Leader
Sylvie Pelletier, Leadership development consultant and coach, discusses what makes a great leader, what an organization’s culture really means, and how many…
Dig In Episode 43 | Erin Cohen @ Tim Hortons on how Research Informs the Customer Journey
Erin Cohen, Director, Consumer Insights at Tim Hortons, discusses the back-to-basics approach she’s spearheading at Tim Hortons, how consumers’ routines…
Dig In Episode 42 | Doug Healy @ PepsiCo On Why Insights is Strategy and the Importance of Foundational Research
Doug Healy, Senior Director, Consumer Insights at PepsiCo, discusses the importance of foundational research and changing the perception of an insights team.
Dig In Episode 41 | Marcie Connan @ Dig Insights on How Inflation Impacts Your Consumers
Marcie Connan, Executive Vice President at Dig Insights, discusses a study on how inflation is impacting consumers.
