Resources
Level up your innovation game, research tactics, and insights career with resources from the experts at Dig Insights.
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AI & market research See more
What we learned at Buzz
In October 2024, we had out first ever Buzz event. Discover what we learned about AI and market research from the conference.
Putting synthetic data to the test: can it really predict the future?
Is it a psychic or AI?
Between Two Joels: Giving AI Longterm Memory
Join us on August 21st at 1:00pm EST for another Q&A session with our AI Experts
The Great Inflation Report (Canada)
Reports /We set out to understand how the dramatic rise in inflation that has occurred since early 2021 is impacting consumers both practically and emotionally. We were driven to provide...
Balancing Essentials and Fun: The State of Experience Spending in America
Download our new report to discover how Americans are reassessing their spending and why they’re saying “yes” to experiences.
How the pros are launching new products and brands in 2024
Launching a new product or brand takes work. Ask anyone who’s done it. It requires a blend of innovation, marketing understanding, and strategic execution. On the latest season of our podcast Dig In, we were lucky enough to talk...
Innovation testing
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Unleash the power of agile market research programs
Unlock better-selling innovations and fewer wasted resources with agile market research programs.
Agile Market Research and Testing: Everything You Need to Know
Agile market research and testing is not a new phenomenon. But how can it help insights pros conduct research more efficiently? Let’s answer that question.
Pack hacks: visual vs text-based pack design testing
Bad pack designs can kill great products. But how do you know what works and what doesn’t? Join this event in collaboration with Insight Platforms to find answers.
Company news See more
Dig Insights Acquires Ebco Trends to deliver a seamless end-to-end innovation lifecycle
We have acquired Ebco, a leading consultancy known for translating insights and trends into strategic foresight.
Dig Insights Acquires Ignite 360 to Deliver Greater Insight Into Consumer Decision-Making
We have acquired Ignite 360, an insights, strategy, and training agency.
Dig Insights Partners With Woxi to Establish Global, Robust Innovation Testing Platform
We have partnered with Woxi, a firm renowned for its expertise in volumetric forecasting.