Discover the meaning of trends analysis in market research, why it’s vital for brands, and what trends analysis looks like for market researchers and insights professionals.
Trends
Food & beverage trends: what Americans really want in 2024
Join us for a lively event as we walk you through the results of our latest study and share the trends that consumers are craving in 2024.
Beyond beer: unlocking the potential of the thriving alcoholic RTD market in the US
Discover the booming Ready-to-Drink (RTD) alcoholic beverage market in the US. In this on-demand event, we explore shifting trends as beer loses dominance and RTD cocktails rise in popularity, offering valuable insights and growth opportunities in this dynamic industry.
How to Navigate The Distraction Epidemic
We conducted a study with 2000 North Americans to learn how your brand can break through in a world of distraction.
The Distraction Epidemic: A Study on Second Screen Culture
We surveyed North Americans to learn how they use different devices as a second screen and why they’re so distracted by their phones.