Our speaker
Jess Collins, AVP, Dig Insights
Jess is an experienced insights professional with a passion for communicating insights based on quantitative and qualitative consumer and shopper research.
About the session
It’s not just about lower cost and faster speed…
Occasions, offers, time of day, and cravings all play a role. But to what extent do they change behaviors and motivations? Watch now to find out what those offers are.
What’s the job that delivery should fulfill?
We’ll discuss the top occasions and reasons people use food delivery services. Our insights can help you efficiently address the needs and wants of users and non-users.
The pandemic has massively changed motivations and behaviors around food delivery, which means it’s pretty freakin’ challenging for food brands to predict what people might want/need from them.
We’ll walk you through:
- Transactional trends in food delivery pre, during, and post-pandemic in North America (our buddies at Drop have given us the 411).
- Primary research (run on Upsiide) that explains the WHY behind the transactional data, courtesy of Drop.
- Primary research (run on Upsiide) that lays out key opportunities for growth for any CPG or QSR business to take advantage of.
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