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Level up your innovation game, research tactics, and insights career with resources from the experts at Dig Insights.
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How Allagash used Upsiide to develop packaging that works
Allagash, a brewing company, worked with Dig Insights to develop new packaging for a for a brand new beer.
How Advanced GG found winning package designs and beat out competition
Advanced GG, a gaming supplement company, used Upsiide’s package testing solutions for their new ready-to-drink (RTD) product.
How Inquisi used Upsiide to make TV research easier
Inquisi is a research agency that’s helped many British TV providers make decisions about what should go on TV and when. Inquisi used Upsiide to streamline the process.
Innovation testing
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Concept Validation: Why You Need It and How to Do It
To make product innovation possible, you need the right tools. Concept validation is the answer and we’ll show you how to nail it using some examples.
How to use idea screening and refinement for successful innovation
You’ve collected a bunch of innovation ideas but don’t know how to choose the right ones? This post tells you all about how to do idea screening surveys.
How to create an innovation pipeline filled with winning ideas
How do you source ideas for your innovation pipeline and how do you prioritize the most important ones? Follow our step-by-step instructions to find out.
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