Resources
Level up your innovation game, research tactics, and insights career with resources from the experts at Dig Insights.
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AI & data See more
Dig Deep: Artificial Intelligence Through A Research Lens
Exploring the complex questions around AI in market research, with insights from Buzz.
What we learned at Buzz
In October 2024, we had out first ever Buzz event. Discover what we learned about AI and market research from the conference.
Putting synthetic data to the test: can it really predict the future?
Is it a psychic or AI?
How the pros are launching new products and brands in 2024
Launching a new product or brand takes work. Ask anyone who’s done it. It requires a blend of innovation, marketing understanding, and strategic execution. On the latest season of our podcast Dig In, we were lucky enough to talk...
Sip & Dine: Elevating The Out-of-Home Dining Experience
Download our newest report to discover what how Canadian diners feel about eating out and how that impacts your brand.
Pack hacks: visual vs text-based pack design testing
Bad pack designs can kill great products. But how do you know what works and what doesn’t? Join this event in collaboration with Insight Platforms to find answers.
Innovation testing
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The benefits of using a flavor testing tool
Discover the advantages of flavor testing tools to find your next flavor bomb.
Flavor Testing: Why You Can Account For Taste
Want to create a taste sensation that people can’t get enough of? Flavor testing is what you need, and here’s why.
The benefits of using a menu testing solution
Discover how a restaurant menu optimization and menu testing tool can help you gather valuable insights that inform strategic decisions and help optimize offerings.
Company news See more
Sima Vasa joins Dig Insights as a Strategic Advisor
We’re thrilled to announce that Sima Vasa is joining Dig Insights as a strategic advisor.
2022 Dig-BIPOC Leaders of Tomorrow Scholarship Winners Announced
We’ve announced our 2022 BIPOC Leaders of Tomorrow Scholarship winners.
2023 GRIT Top 50 Most Innovative Companies
For the third consecutive year in a row, Dig Insights has made the Top 10 in Greenbook’s GRIT Business & Innovation Report.