Resources
Level up your innovation game, research tactics, and insights career with resources from the experts at Dig Insights.
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What we learned at Buzz
In October 2024, we had out first ever Buzz event. Discover what we learned about AI and market research from the conference.

Putting synthetic data to the test: can it really predict the future?
Is it a psychic or AI?

Between Two Joels: Giving AI Longterm Memory
Join us on August 21st at 1:00pm EST for another Q&A session with our AI Experts


Pack hacks: visual vs text-based pack design testing
Bad pack designs can kill great products. But how do you know what works and what doesn’t? Join this event in collaboration with Insight Platforms to find answers.

Order up: trends in QSR & what’s driving change
Grab yourself a breakfast sandwich from your fast food restaurant of choice and watch this event on-demand as we walk you through the results of our latest study on QSR ordering trends.

Navigating distraction: second screen culture and how to grab shoppers’ attention
In this event, we’ll show you the results of a brand new study on how people use phones as a second screen and what ad creatives make them tick (or rather *tap* the “buy” button).
Innovation testing
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The benefits of using a flavor testing tool
Discover the advantages of flavor testing tools to find your next flavor bomb.

Flavor Testing: Why You Can Account For Taste
Want to create a taste sensation that people can’t get enough of? Flavor testing is what you need, and here’s why.

The benefits of using a menu testing solution
Discover how a restaurant menu optimization and menu testing tool can help you gather valuable insights that inform strategic decisions and help optimize offerings.
Company news See more

2023 GRIT Top 50 Most Innovative Companies
For the third consecutive year in a row, Dig Insights has made the Top 10 in Greenbook’s GRIT Business & Innovation Report.

Dig Insights named one of Canada’s Top Growing Companies by the Globe and Mail for the fifth time
Toronto, Ontario – Dig Insights is delighted to have been named as one of Canada’s Top Growing Companies for the fifth time by The Globe and Mail.

Beringer Capital Acquires Majority Stake in Dig Insights
Beringer Capital (“Beringer”), a leading North American private equity firm specializing in the information, marketing, and technology sectors, is proud to announce it has acquired a majority stake in Toronto-based, Dig Insights (“Dig”).