Discover how to leverage Dig’s tools, like Upsiide and OTAP, to maximize your actionable insights.
OTAP
How to use AI in market research: practical applications from the experts
Explore the transformative power of AI within the insights industry, revealing its pivotal role in shaping research methodologies, sparking innovation, and revolutionizing product development.
How sports memories shape sports advertising: a study with North American fans
Using our OTAP tool, we analyzed 300 sports-watching memories and discovered key topics that shape sports advertising today.