Learn how to conduct a trend analysis and forecast market shifts with accuracy. Discover key steps, best practices, and examples of trend analysis to stay ahead of the competition.
Trends & Foresight
GLP-1s: The Tidal Wave Reshaping Culture, Consumption, and Commerce
The rise of GLP-1 is causing ripple effects far beyond healthcare. Learn what the industry experts are saying about the implications of GLP-1s.
What is trends analysis in market research?
Discover the meaning of trends analysis in market research, why it’s vital for brands, and what trends analysis looks like for market researchers and insights professionals.
Make Trends Actionable: Diving Into Ebco’s Framework
Events / It’s time to turn your trends & foresight work into actionable results. Trends research is often the buzziest thing circulating around an organization. But why does it so often end up on a virtual shelf or hidden in a downloads folder, with no real...
Order up: trends in QSR & what’s driving change
Grab yourself a breakfast sandwich from your fast food restaurant of choice and watch this event on-demand as we walk you through the results of our latest study on QSR ordering trends.
Gen Z and fast food trends: the inside scoop on the next generation of consumers
We surveyed Canadian and American Gen Z to understand their fast-food ordering habits & routines and identify key opportunities for brands.
AI in the kitchen and beyond: are we ready for the future of food & shopping?
Artificial intelligence is continuing to integrate itself into everyday activities. But are consumers ready to adopt AI tech to cook and shop better? Our study revealed some answers.
How to Navigate The Distraction Epidemic
We conducted a study with 2000 North Americans to learn how your brand can break through in a world of distraction.
The Distraction Epidemic: A Study on Second Screen Culture
We surveyed North Americans to learn how they use different devices as a second screen and why they’re so distracted by their phones.
What’s brewing in 2019: The NCA national coffee data trends report at a glance
The National Coffee Association launched their rebranded and updated 2019 National Coffee Data Trends (NCDT) Report. Dig Insights has partnered with NCA to create five new breakout market research reports to supplement the annual tracking report.