Download the guide now!
Survey approaches must be considered carefully because they’ve grown up in the last decade. Product innovation teams and researchers are using mobile-first, gamified interfaces to boost engagement and obtain the consumer data needed for behavioral modelling — rather than relying on overly rational, traditional surveys.
Download this new report to learn more about:
-
How gamification strategies are boosting consumer survey engagement
-
Ways to streamline testing and make innovation more efficient
-
Actionable metrics that help drive strategic decision-makingÂ
-
How brands are identifying innovation opportunities with incremental benefits
Related Posts
Sip & Dine: Elevating The Out-of-Home Dining Experience
Download our newest report to discover what how Canadian diners feel about eating out and how that impacts your brand.
Decision-Centricity: Understanding the Consumer Say-Do Gap
Reports /Our everyday life is filled with thousands of decisions. Whether it’s choosing what to buy at the grocery store for dinner or deciding what you want to wear for the day. Consumer brands have traditionally centered what the customer says they want when picking...
Growth in the plant based space: what the industry needs to know in 2024
Dive into the untapped opportunities of the plant-based protein market in our latest report.