Order Up: Trends in QSR and What’s Driving Consumer Behavior
The quick-serve restaurant space is full of innovation. We surveyed Canadians and Americans to explore their preferences for different ordering methods and the features that would make them visit QSR restaurants more.
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What Does Automation Mean for Insights and Market Research?
Automation speeds up repetitive and predictable manual tasks to get insights faster. But is it more about survey templates or insight generation?
Dig In Episode 44 | Sylvie Pelletier on Strategic Alignment & What Makes a Great Leader
Sylvie Pelletier, Leadership development consultant and coach, discusses what makes a great leader, what an organization’s culture really means, and how many…
The Benefits & Limitations of Automation in Market Research
Learn about the benefits of automating some of your tactical research. And discover the challenges of automating strategy.
Dig In Episode 43 | Erin Cohen @ Tim Hortons on how Research Informs the Customer Journey
Erin Cohen, Director, Consumer Insights at Tim Hortons, discusses the back-to-basics approach she’s spearheading at Tim Hortons, how consumers’ routines…
The Real Impact of Inflation on American and Canadian Consumers
An overview of our recent study on how inflation impacts American and Canadian consumers.
Dig In Episode 42 | Doug Healy @ PepsiCo On Why Insights is Strategy and the Importance of Foundational Research
Doug Healy, Senior Director, Consumer Insights at PepsiCo, discusses the importance of foundational research and changing the perception of an insights team.
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