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IIEX 2022: A Case Study with RBC - A Brand New Way to Leverage Transactional and Attitudinal Data
The team at Dig worked with RBC's Shane Findlay to build a segmentation with a blended data approach.
Quirk's Chicago 2022: How Dig’s Concept Assess Methodology Helped Kraft Heinz Optimize a Product Pre-Launch
The team at Dig worked with Marat Fleytlikh to test their product concept in an entirely new way, leveraging the Concept Assess methodology.
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Dig In Episode 39 | Dig Insights’ Founders on the History of Dig Insights and Upsiide, Business Lessons, and the Future of Market Research
Dig Insights’ founders discuss the recent refresh of Dig Insights and Upsiide and share some lessons learned from starting a market research agency.
Dig In Episode 38 | Richard Ng @ Advanced GG on Marketing in the Supplement Space, Creating a Differentiated Brand and Finding a Winning Package Design
We sat down with Richard Ng, Marketing Director at Advanced GG to talk about all things marketing and insight within the CPG and supplements landscape.
Dig In Episode 37 | Ed @ Olipop on Omnichannel Distribution & A New Way of Measuring Success
We chat to Ed Kolovson, Category & Business Insights Manager @ Olipop about omnichannel distribution & why it makes up the backbone of their business strategy.
Dig In Episode 36 | Paul Teshima @ Wealthsimple on Startups that ‘Fail’, Rocket Ship Growth & Building Happy Teams
In this week’s episode of Dig In, we chat to Paul Teshima, the Chief Client Experience Officer at Wealthsimple about rocket ship growth & building happy teams.
